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PlanStructure.png

💡 Plan, Pricing, and Tier Structure Explained

This diagram represents a multi-layered pricing architecture for a subscription-based product or service. It is structured into three key layers:

🧱 Top Level: Plan

  • Plan Nama: “Annual Subscription”
  • **Plan Types: **
  • This is the overarching offering to the customer.
  • A plan is what a customer ultimately subscribes to—it defines the billing cycle (in this case, annually) and may include access to different pricing models or tiers underneath it.
  • A single plan can include multiple pricing groups, as seen here with two separate pricing sections under one annual subscription.

💲 Mid Level: Pricing

  • Label: “2025 Pricing”, “2026 Pricing”
  • Each pricing block likely represents a different region, customer segment, A/B test group, or reseller partner under the same plan.
  • The example plan contains two separate pricing groups, each defining their own set of tier prices.
  • This allows you to version or localize pricing while keeping it under the same overall subscription umbrella.
Examples:
  • Pricing Group A might be for existing customers grandfathered into older rates.
  • Pricing Group B could reflect updated rates for new customers in 2025.

🧩 Bottom Level: Tiers

  • Each pricing group defines three distinct pricing tiers:
    • Gold
    • Platinum
    • Ultimate
  • Group A Tiers:
    • Gold: $10
    • Platinum: $15
    • Ultimate: $25
  • Group B Tiers:
    • Gold: $12
    • Platinum: $17
    • Ultimate: $27
  • Tiers represent feature-based or usage-based differentiators. For example:
    • Gold might offer basic features.
    • Platinum could include additional analytics or integrations.
    • Ultimate might unlock unlimited usage, premium support, etc.

🧠 Summary

  • A Plan defines the billing schedule and gives access to pricing groups.
  • Pricing versions under the same plan allow for flexibility in price points or regional/customer targeting.
  • Tiers within each pricing version define the actual product access levels and associated pricing.
This structure is ideal for:
  • A/B pricing experiments
  • Geo-based pricing
  • Transitioning from old to new pricing
  • Allowing resellers to define their own markup while maintaining core plan structure